About us

This is

Widget Brain

We are the first to bring world-class algorithms, endless scalability and easy integration into a single product: The Algorithm Factory (ALFA). ALFA helps businesses to avoid costly operations and have excellent service models that create real business value as a result. Our experienced project teams have a proven track record to get complex projects done within large organisations and will help you to select the right technology to obtain your business goals.

Founded in



we are

We value people and the environment.  We are a high tech software company based in Europe, North America and Australia. We listen. We innovate. We build relations. We perform.




We do things

We do what we do because we believe a smarter world is a better world. A world where companies make data driven decisions to cut costs, provide better services and where we make it more sustainable.




we do it

We try to make the world better by implementing state of the art technology in an iterative process, where we connect data and assets to ALFA and optimise from there.

Cups of coffee



We do

We design, build and run algorithms that make autonomous decision making possible. We boost performances by analysing data and making business processes more efficient.

EMEA office

Maarten de Boo

Rotterdam Science Tower

Marconistraat 16

3029 AK Rotterdam

The Netherlands

North American office

Stacy Huffstetler


266 Main St

Burlington, VT 05401

United States of America

APAC office

Berend Berendsen

Canberra office

28/8 Trevillian Quay

Kingston ACT 2604



We are here to help out!
Visit our Support Page

Or contact us via:

tel: +31103130313